No Waste Design Concept
Clients
No Waste Design Concept
Role
Art direction
Creative
Team
Steffen Mygind & Nikolaj Riise
The challenge
Create an identity for a furniture company that expresses they work with reuse and circular design principles in the production of their products.
The solution
The logomark is created from the infinity sign ∞, mixed with the letters N and W, to show that no materials are wasted during the production of the company's products. In addition, a neutral and natural color palette has been chosen to show that the products are sustainable.
