Music without interruptions
Client
Spotify
Role
Art direction
Creative
Team
John Indome, Niels Fejerskov Juhl
& Nikolaj Riise
The challenge
Promote Spotify Premium on D/OOH that sell an ad-free listening experience.
The insight
We all have a tendency to sing a well-known song in our head.
The solution
We made a series of OOH and DOOH posters with inspiration from Spotify Lyrics, using lyrics from popular Danish songs. As you read the lyrics and sing the song in your head, the lyrics are interrupted.
