Aarhus Design School

Client
Aarhus Design School

Role
Art direction
Creative

Team
Steffen Mygind & Nikolaj Riise

The challenge
Create a new identity for Aarhus Design School that shows that the school is at the forefront of teaching creative subjects such as graphic design, fashion, architecture and industrial design.

The insight
Designs are created from incredibly simple basic shapes, yet can create incredibly complex structures.

The solution
A universe of patterns, of geometry that reflects the different creative subjects you can immerse yourself in at the school.
The primary color of the school is blue, and from that, complimenting colors have been chosen. Together with motion graphics on the different patterns, it creates a dynamic and vibrant identity for Aarhus Design School.

AARD_Logo_samlet
AARD_Patterns_All_01
AARD_IG_SoMe
Canvas-Tote-Bag-MockUp
AARD_Notebook
AARD_Cover_Picture

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